5 . Daily demand for newspapers for the last 5 days given in the following table
ID: 3048472 • Letter: 5
Question
5. Daily demand for newspapers for the last 5 days given in the following table:
Day
Demand
Sunday
10
Monday
14
Tuesday
12
Wednesday
10
Thursday
11
Friday
--
Forecast demand for Friday using a three-day moving average.
Using weight 2 for Wednesday and 3 for Thursday, Forecast demand for Friday using weighted moving average.
Forecast demand for Friday using simple exponential smoothing assuming that forecast for Thursday is 9 and smoothing constant = 0.6
Day
Demand
Sunday
10
Monday
14
Tuesday
12
Wednesday
10
Thursday
11
Friday
--
Explanation / Answer
1. three-day moving average =last 3 months total/3 =(12+10+11)/3 =11
2) weighted moving average =(2*10+3*11)/(2+3)=10.6
3) exponential smoothing forecast =11*0.6+(1-0.6)*9=10.2
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