Business Improvement and Performance Excellence Profile ( make a report answerin

Question

Business Improvement and Performance Excellence Profile ( make a report answering all the given points - the assignemnt should be computerized )

Conduct a research activity on the following aspects of the key organizational characteristics of any ONE of the chosen Company or Organization that are serving the Global Consumer Market. Write a response paper to the following salient points and address the following prompts:

What are they trying to accomplish?

What changes can the management make that will result in improvement?

What are the indicators to know that a change is an improvement?

Define the process: its start, end, and what it does.

Describe the process: list the key tasks performed and sequence of steps, people involved, equipment used, environmental conditions, work methods, and materials used.

Describe the players: external and internal customers and suppliers, and process operators.

Define customer expectations: what the customer wants, when, and where, for both external and internal customers.

Determine what historical data are available on process performance, or what data need to be collected to better understand the process.

Describe the perceived problems associated with the process; for instance, failure to meet customer expectations, excessive variation, long cycle times, and so on.

Identify the primary causes of the problems and their impacts on process performance.

Develop potential changes or solutions to the process, and evaluate how these changes or solutions will address the primary causes.

Explanation / Answer

Business performance and performance excellence exercise

Comsidet the Company KFC entering Indian market.

KFC is trying to enter Indian market and games significant market share in India in India KFC opened an outlet in Bangalore in June 1995 and has grown to 296 outlets today.

There is a perception in mind of Indian Consumer that KFC only sells Fried Chicken while it has many vegetarian items also in its menu like veg strips and veg Rice Bowlz.

The management can put more effort in its marketing efforts and try to position its product so as to attract Indian Consumers and satisfy Indian taste buds. Management should also decide to add more customised items in its menu and add variety to attract young population of Indian market.

Indicators to track improvement would be the revenue generated from each outlet and feedback received from every.

The following Steps to establish the process:

1. Conduct market research.

2. Plan marketing strategy.

3. Customise menu according to indian market.

4. Add franchising operations.

5. Implement the new menu and marketing strategy .

6. Receive feedback from customers

The following Data need to be collected are:

1. Recent trends in Indian market.

2. Consumer behaviour towards fast food.

3. Consumer preferences on food taste.

4 Understanding Indian culture

5.Understanding Indian legislation and legal environment

The following Players involved would be

Franchise

Customer

Chef

Staff members

Raw material suppliers

Indian consumers want product according to they are days and which are in congruence with indian culture.

At KFC includes non-vegetarian food items origin outside India,

consumers may protest against it.

Solution would be to take proactive measures and avoid any such consumer protests.

Thanks. Hit like.

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