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18. This act, passed by the U.S. Congress in 1977, prohibits U.S. firms from pay

ID: 342615 • Letter: 1

Question



18. This act, passed by the U.S. Congress in 1977, prohibits U.S. firms from paying bribes to foreign officials A. B. C. D. Corporate Responsibility for the New Millennium Act Racketeer Influenced and Corrupt Organization Act Ethics in Business Act Anti-Bribery Act Forelgn Corrupt Practices Act E. 19. TRUE or FALSE: A buying center is generally thought of as all the people who participate in or influence a purchase In his last order, the bakery manager at Bread of the Earth Bakery purchased a different brand of whole wheat flour from his regular supplier, Best Bakery Supplies. This is an example of a A. modified rebuy. B. straight buy C. straight rebuy. D. new-task buy. E. simplified buy. 20. A complete marketing information system should: A. provide a good overall view on many types of problems. 8. allows marketing managers C provide answers to specific questions. D. continually gather data from internal and external sources, and from market research E. all of the above are true. 21. to get needed information while they are actualy making decisions 22. is an informal study of what information is already available in the problem area. A. Qualitative research B. Situation analysis C. A focus group interview D. Quantitative research E. A marketing model Setting up a marketing information system can be valuable to marketing managers because A. 23. most companies have much useful information, but it often isn't available or accessible when the manager needs it B. most market-oriented companies only need a certain type of information once or twice. C. marketing research data is rarely as accurate as data from a marketing information system D. market-oriented managers can always use more data. E. a company that can't afford marketing research should at least have a marketing information system 24. Secondary data: may not be specific enough to answer the question under consid should be considered before primary data is collected. A B. C. is often all that is needed to solve a problem. D. is available both internally and outside the firm E. all of the above are correct

Explanation / Answer

18) E- foreign corrupt practices act

19) True

20) D- new task buy

21) E- all of the above

22) A- qualitative search

23) A

24) E- all of the above

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