Read this article on Business Insights Essentials and answer the following quest
ID: 343201 • Letter: R
Question
Read this article on Business Insights Essentials and answer the following questions:
https://www.cengage.com/management/book_content/longenecker_9781133947752/ch21/exercise_2/EISBN_9780787691547_BPH_V6_pp35-45.pdf
Bed and Breakfast Company: Fantasy Bed and Breakfast." Business Plans Handbook. Ed. William Harmer and Terrence W. Peck. Vol. 6. Detroit: Gale Group, 1999. 35-45.
At the heart of this company is a commitment to providing a quality bed and breakfast experience to all visitors in the Vermont area. Fantasy Bed and Breakfast is to capitalize on tourist traffic and focus on providing a popular stop for those exploring the region. The owner plans to be directly involved in all aspects of decision making and day-to-day operations. Since the owner plans to perform most of the meal service operation herself, with assistance from a well-known chef and a minimal kitchen staff, costs will be controlled. In addition, the owner will directly supervise the front desk and night auditor functions. The owner plans to hire a cleaning person, kitchen assistant, and part-time maintenance people. After reading this article, decide whether you would choose Fantasy Bed and Breakfast as a vacation destination. Do you feel that your stay at Fantasy would be a high-quality experience? Why or why not?
Explanation / Answer
Yes, I would definitely choose Fantasy Bed and Breakfast as a vacation destination, as it promises to deliver superior bed and breakfast experience to its visitors. Moreover, the company is trying to sell experiences (especially in areas of romance and escapism) and not just an accommodation.
The building for stay is architecturally correct with all sorts of antique furniture in place. There is lot of natural light entering the building through its skylights. The view is good with the building resting against a hill.
The facility is unique compared to its local competitors in that it provides exquisite period theme-based rooms with matching dresses and music. Five types of period themes are currently available, with options to add two more.
Further, there will be Jacuzzi (indoor and outdoor) available for each room. Usually, there will be no disturbance from children or pets, as they are generally prohibited. Breakfast will be complimentary. All major credit cards are allowed, with the facility open 365 days in a year.
The facility has many local tourist attractions such as beaches, golf, local taverns etc. within a nearby distance.
The food menu will be a specialty one being prepared by the owner herself with help from a qualified chef. Wines will also be specialty ones. There will be a gift shop too. The owner herself will always be present to supervise the daily operations.
The room tariffs are a little bit on the higher side compared to the local competitors but then their service and experience of stay (that would be derived) seem to be much better.
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