Based on research about cultural transmission, which of the following YouTube ad
ID: 3446719 • Letter: B
Question
Based on research about cultural transmission, which of the following YouTube advertisements is the LEAST likely to be spread to other people? Question 14 options: 1) a car commercial that was extremely weird and did not feature any cars 2) a home renovation company’s advertisement that contains useful tips on how to do home repairs 3) a fraternity’s recruitment advertisement that is full of racial stereotypes 4) an insurance company’s advertisement that induces a lot of fearful emotions for the audience 5) a mayor’s election campaign video using clear, succinct points describing her platform
Explanation / Answer
Answer - Option 3 - a fraternity’s recruitment advertisement that is full of racial stereotypes.
One of the most important thing about cultural transmission is looking at the society in a holistic manner thus practicing one's cultural learning at the same time respecting people from other cultures. So this racial and stereotypical comments will stop the advertisement from reaching their own culture even.
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