When competing internationally, one of the biggest challenges a company faces is

Question

When competing internationally, one of the biggest challenges a company faces is to determine its underlying approach or philosophy that will guide and determine the company's international strategy. This challenge is related to: a. b. c. d. how to handle opportunities that come from shifting exchange rates how to find foreign firms that can be licensed to produce and distribute the company's products whether to offer standardized products worldwide or customized products in each country whether to pursue a franchising strategy or a joint venture strategy

Explanation / Answer

the answer us option b

fo competitive advantage the companies should determine the ways or techniques to distribute the goods and services into the global market.

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