Hello, Would you please help me with this paper? this is for my Marketing Manage

Question

Hello,

Would you please help me with this paper? this is for my Marketing Management class.

Case Study SWOT analysis (3 page assignment!)

Assignment- perform a 1 page bullet point (not APA paper) SWOT Analysis on a company of your choice(example Miller beer) and a 1 page SWOT on the competition (example Budweiser). The 3rd page is your 1 page action plan as the new CMO (Chief Marketing officer) of either company (pick only one) (example Miller or Bud) Using the SWOT Analysis you just performed, develop a 1 page action/attack plan.

Your SWOT should have at least 5 points in each SWOT area and your action plan should have at least 5 specific action steps. I am providing a SWOT guideline.

Thank you so much for your help :)

Explanation / Answer

Weakness:

Opportunities:

Threats:

Weakness:

Opportunities:

Threats:

Action Plan as CEO of Samsung

A market reader should be a sort of the classic fast follower. It doesn't mean they ignore their customers, but they're very attuned to what competitors are doing and what other people are bringing to market first and observing what seems to be gaining traction, then very rapidly coming up with their own version of that innovation.

Apple has a huge cash pile, but Samsung seems to be more willing and able to put their money to use. Samsung's research spend is 5.7 percent of its revenue, compared to 2.4 percent for Apple.

Samsung is a diverse business with chips, displays, and other technology. This pays dividends, allowing it to compete on price and increasingly, offer features Apple hasn't gotten to. Although, many would argue that Apple chooses not to include certain features Samsung offers.

When Samsung wants to get behind something, it can do so with considerable weight.

Samsung is so much more than a smartphone-maker. It is a conglomerate, a manufacturer, and the world's largest chip-maker. It makes many of the components that go into its smartphones giving it a cost advantage and allowing it to be much more flexible in terms of what it produces and when.

Apple, on the other hand, though it has a diverse, well-managed, and futuristic supply chain, relies on external partners, which can lead to delays and difficulties.

And though Apple is trying to move away from Samsung chips, the company's smartphone competitors still have to buy them. In a way, they help finance its cost advantage.

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