Retail marketing is the type of marketing where the sales of the product is dire

Question

Retail marketing is the type of marketing where the sales of the product is directly sold to the customers. The marketing environment is everything when a company produce or launch a product in the Market. The new marketing environment includes the preference of the customers, competition, legal environment, political, geographical environment, budget, resources, current trends in the market, economic conditions like growth, inflation, PPP etc. It mainly focusses on the 7P’s.

The seven P’s of marketing include the Price, Product, Place, Promotion, People, Process, and Physical Evidence.

All these elements affect and influence your Marketing Decisions that have to be made under the new retail marketing environment. The marketing decision have to made under this are as follows:

All the decision would be made either separately or in the mix also as the Price-Product Mix strategy, Price-Promotional Strategy People-Place-Promotion strategy decision etc. would enhance the retail market in the wide way.

Explanation / Answer

7.xxxx Describe the Marketing Decisions that have to be made under the new retail marketing environment.

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