Case Study : The problem is to reduce churn ratio by 5% quarterly by analyzing C

Question

Case Study: The problem is to reduce churn ratio by 5% quarterly by analyzing CDR, credit report and billing data of telecom operators to mine out churn trends of a specific region or a specific person or and age group.

Questions:

Principles of Metadata Document Pedigree & Lineage Allow a consumer of an information product to understand the history and make an informed judgment about quality and timeliness. Contextual metadata Support the application of quality), risk, and trust constructs Minimum Set Balance the burden on implementers while still providing potential consumers with all necessary descriptive information Extensible/Flexible Model Support adding additional elements as needed without breaking the core structure. Enterprise Vocabulary/Conformance to Standards Utilize, wherever possible, existing reference models Open interface Support transparency including both machine and human readable formats Access restriction If needed, controls the release of information to credentialed, appropriate consumers Slide# 15

Explanation / Answer

We apply the MetaData Principles as follows

* When customer wants to leave the operator, explain the customer the existing plan he had opted for, his historic usage, based upon that suggest if any other plan is good or any modification is required in existing plain to hold him back.

*Keep the existing plains while adding new plans with technology advances and lure the customer to move to new technology with offers.

*Provide very reliable service, services which can be used in emergency.

*Speak with the language he is comfortable with.

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