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E) physiological 16) are society\'s relatively permanent and ordered divisions w

ID: 383144 • Letter: E

Question

E) physiological 16) are society's relatively permanent and ordered divisions whose members share similar values, interests, and behaviours. A) Social classes B) Cultures C) Reference groups D) Attitudes E) Lifestyles 17) According to the authors, which of the following statements is true regarding social class in Canada? A) Social class is more important in Canada than other countries such as the United States. B) Lines between social classes in the United States are fixed and rigid. C) Most Canadians see themselves as middle class. D) Manners and etiquette determine social class. E) People are relegated to a permanent class layer in Canada based on their birth right. 18) are groups to which an individual wishes to belong, as when a teenage hockey player hopes to play someday for the Canadian Olympic Hockey team. A) Membership groups B) Aspirational groups C) Leading adopter groups D) Leisure groups E) Social class groups 19) are people within a reference group who, because of special skills, knowledge, personality, or other characteristics, exert influence on others. A) Opinion leaders B) Habitual buyers C) Social networkers D) Stealth marketers E) Buzz marketers 20) Many companies, enlist everyday consumers who are enthusiastic about their brands to becomewho share their passion for a company's products with large circles of fre and acquaintances in return for insider knowledge and other rewards A) early adopters B) brand ambassadors C) direct marketers D) direct sellers E) aspirational consumers 21) is the most important consumer huvin

Explanation / Answer

1. Social class , every society has some form of social class structue who are permanent and ordered division in a society whose member share similar values, interests and behaviour.

2. According to the author the statement which is true regarding the social class in canada is that social class is more important in canada than other countries such as united states,

3. Aspirational group are the group to which an individual wishes to belong, as when a teenage hockey players hopes to play someday for the canadian olympic hockey team.

4. Opinion leaders are people within a refrence group who, because of special skill, knowledge, personality, or other characteristics , exert influence on others.

5. Brand ambassadors , many companies , enlist everyday consumers who are enthusiastics about their brand to become brand ambassadors , who share their passion for company products with large circles of freind and acquaisition in return for insider knowledge and other reward.