Take Test Exam 1 Fall 2( × -Important Course Informat | + broomeopen sury cdu we

Question

Take Test Exam 1 Fall 2( × -Important Course Informat | + broomeopen sury cdu webapps/asssmenttakefaunchyjyp core asuesmnt dh: 522 1 61072 k UES TTION Ensuring the goals of an event are aligned with and correlate well with the event's objectives and can be accomplished with the resources available, is a component of which SMART principle? O Measureable Time based O Attainable o specific O Relevant QUESTION 6 The varied use of a number of promotional methods is referred to as integrated marketing communication 9 promotion the promotional mix advertising QUESTION Z sons not to proceed and

Explanation / Answer

5. C. Attainable.

Goals should correlate with the event's objectives and must be feasible or achievable. If they aren't achievable means it is impossible with the current resources to achieve them. Goals are considered attainable, if they can be met with the use of resources available currently. Hence option C

6. D. The promotional mix

Promotional mix refers to a mix or blend of various varying promotional activities. For instance,, sales promotion and advertising are different methods but can be used in a promotional mix.

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