rmingdale open.suny edu/webapps/assessment/take/launch jsp?course assessment id-

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rmingdale open.suny edu/webapps/assessment/take/launch jsp?course assessment id- 38869 1&course d - 21162 18content id-775033, 18 QUESTION 13 by communications, what is the communicalor's main challenge? O to cust through communications that come from many sources to deliver an argumant that is persuasive, O to bombard the target audience with messages of every variety (traditional and nontraditional) at the same time O to make milions of dollars for pubic relations professionals O to convince people that public relations is important believable, and actionable QUESTION 14 Persuading a person to move from a latent state of atitude formation to a more aware state and, finally, to an active s @ chance dissonance D motivation O personaity QUESTION 15 In the opening scenario for Chapter 5. Microsoft CEO Salya Nadella's comment on the pay lovels for temale employees was a major mistaka because the comment appied only to managers the information he used was outdated Nadella's wife was a company amployee it revealed his insensitivity to the issue QUESTION 16 Similar to other top level managers publiz relations managers need to be able to plan and budget wite Twiltter posts make media statements pitch stories to journalists Cliok Save and Submit to save and submit, Click Save nsuers to save all annwers Save A

Explanation / Answer

Q13: to cut through communications that come from many sources to deliver an argument that is persuasive, believable, and actionable

Q14: Motivation

Q15: Reference to the Chapter 5 not available

Q16: Plan and Budget

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