Throughout the following weeks, your assignments will provide you with the neces
ID: 398862 • Letter: T
Question
Throughout the following weeks, your assignments will provide you with the necessary parts to go from the conception of your topic to the final.
we all know that when selecting a topic to write on, it is best to look at a variety of things; your interest, research you can find on it, audience and the purpose. we know that the audience will be the instructor and purpose is to provide you with the skills necessary to write a proper research paper.
you need to select two or three topics that you are to select two or three topics that you are interested in writing your research paper on. for each topic provide an idea journal on what you would like to research and why. Be SURE TO INCLUDE YOUR AUDIENCE AND PURPOSE OF THE TOPICS . Once you have have completed an idea journal of each topic, decide on which topic you will continue with and provide reasons why you selected that particular topic
Explanation / Answer
The topic that could be selected is 'Influence of social media campaigns upon Drink and Drive cases'. The end-user of this research Project could be any sort of Non-Profit firms, Government agencies, etc. One needs to have a modern approach to understand the effectiveness of the social campaigns that could positively influence the drivers to avoid drinking and driving. Youngsters could be consisted in the Research Group so that they can make the respondents more approachable to the questionnaire.
It shall be a very sequential process. In order to accomplish this project, one first needs to study various social campaigns that are being in circulation currently. The motive and the pattern of such campaigns would then be studied. Thereafter, a questionnaire shall be prepared to undertake a primary survey upon 'Drink and Drive' cases and to further evaluate the influences of social campaigns upon the respondents, if any. Next, various quantitative and qualitative analysis upon the questionnaire are to be done to draw inferences and conclusions hence. In the final stage, a comprehensive research report, compiling all the activities shall be prepared.
The Sequential Method to be adopted:
Research Plan
Once the objective of the study is understood, one needs to identify the segments of society that should be surveyed in order to serve the purpose. Therefore one can decide to interview the youth as they are generally perceived to be irresponsible and a lot of hit-and-run accidents have been reported in the newspapers. To understand why this is so, youth could be considered as the sample size. The internet shall also used to gain more information.
Data Sources:
PrimarySources:
This could be the main source of data for the research. It could be obtained by conducting a survey and collecting information from various respondents. One can also speak with individuals who are in an age group of 18 years to 35 years.
Secondary Sources:
The Secondary data could be limited to world wide web and Books on Organizational Behavior.
Research Approach
The research approach could be a survey that involved face to face interviewing of the individuals.
Research Instrument
The research instrument used could be a questionnaire. Since detailed information is required from the survey, the questionnaire shall be a mix of questions having Likert Scale, open ended questions, close ended and semi open ended questions. One can also use objective multiple-choice questions.
Sampling Plan
The sample size of the students would be youth- both students and professionals. The respondents shall belong to the city of New York.
Social Advertisement Chosen: Don’t Drink and Drive.
As the topics available to us are quite broad and one needs to narrow it down to a level where one can analyze the whole dynamics of the topic in a given frame of boundaries, one can choose picking up social causes which are prevalent in our society. There were numerous options but something which appealed me and which I believe, is very much a controllable act is the case of “Drink and drive” which results in crashes/accident surmounting to huge loss of life and property. There were many ad campaigns launched by various government and non-governmental organization across the US and it is very important that we take a detailed analysis of a person who has seen these social advertisements in any form whatsoever.
Hence had the entire process cannot be sequenced and would had be very cumbersome to undertake the research in a definite way and to arrive at a conclusive statement pertaining to the same. However, efforts could be taken to make the research as conclusive as possible.
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