The Rise of Globalization Globalization is not a new phenomenon. Select your fav
ID: 411265 • Letter: T
Question
The Rise of Globalization Globalization is not a new phenomenon. Select your favorite product made from a global organization. Provide a brief description of the product and the organization that develops the product. Answer the following questions: What are the advantages and disadvantages of the product sold internationally? What would be the advantages and disadvantages if the product were sold solely in the United States? Has your definition of globalization changed from before reading chapter one and answering these questions of a favorite product, or is your definition the same? Please explain. Note: Be sure to relate your post to Chapter 1 of the e-Text and other credible source(s) with proper APA in-text citations and references. Failure to properly cite sources will result in a grade of zero. It is expected that you make a MINIMUM of THREE DETAILED (at least three to four paragraphs) posts by the end of the week.
Explanation / Answer
The product that I chose is Garnier long and strong shampoo.
About the product: Garnier long and strong shampoo is specially designed to make hair stronger. It is supposed to reduce split-ends and breakage. The shampoo is believed to give best results when its use is accompanied with strengthening conditioner.
About the organization: Garnier is a French based organization. Earlier it was started Laboratories Garnier in 1904. Later it was acquired by L'Oréal in 1970’s. This segment deals with hair & skin care products.
Answer 1:
The advantages of the product sold internationally:
The disadvantages of the product sold internationally:
Answer 2:
The advantages if the product were sold solely in the United States:
The disadvantages if the product were sold solely in the United States:
Answer 3:
No my definition of globalization has not changed from before reading chapter one and answering these questions of a favorite product. As I have always understood globalization as multi-facet tool that organizations use to serve their first and foremost objective of earning maximum revenue. And the tactics of market expansion and creating brand reputation leads in achieving the first and foremost objective of revenue maximization.
Reference:
1. Richard Fletcher, Heather Crawford. 2014. International Marketing: An Asia-Pacific Perspective. Pearson Australia.
2. Dr. Ram Singh. 2009. International trade operations. Excel Books, New Delhi
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