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AT&T; LTE 8:06 AM d21.arizona.edu Question 1 (1 point Legend Which of the folowi

ID: 415528 • Letter: A

Question

AT&T; LTE 8:06 AM d21.arizona.edu Question 1 (1 point Legend Which of the folowing was NOT described as one of the four innovation zones? Product Leadership ZoneProdct Leadership Zone O Category Renewal Zone O Customer Intimacy Zone Disruptive Technology Zone O Operational Excellence Zone Question 2 C3 point What type of customer intimacy zone innovation focuses on making structura modifications to established products in order to create a distinctive sub-category O Enhancement Innovation Marketing Innovation O Experiential Innovation Question 3 (I point) What type of innovations are intended to be incompatible with existing standards and value chain, and must develop markets de novo (latin for "from the beginning)? O Application Innovation O Product Innovation Profit Innovation Platform Innovation O Disrupive Innovation Question 4 ( point what type of innovation focuses on the supply side, looking for opportunities to remo non-value-adding steps from the workflow? O Process Innovation O Enhancement Innovation O Value Migration Innovation O Value-Engineering Innovation O Organic Innovation Question 5 (3 point

Explanation / Answer

Answer 1 : Option D - Disruptive technology zone is not considered as innovation zone. The innovation zone are other four zones mentioned in the question.

Answer 2 : Option B - Line-extension Innovation. This innovation is carried out to add the sub categories to have create line extention in the existing product.This helps to add additional features in the product which will addline extention for the product.

Answer 3 : Option E - Disruptive Innovation. This is the innovation needed when the exisitng product and technologies are not compitible and needs new.

Answer 4 : Option A - Process Innovation . This innovation is applicable when innovating a process and removing the non-value added steps from the process.

Answer 5 : Option B - Personalization. This is not among the 4 Ps of Innovation. As personalization do not comes under innovation.

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