Their mission statement is “Helping people on their path to better health”. Does
ID: 427188 • Letter: T
Question
Their mission statement is “Helping people on their path to better health”.
Does CVS Health Corporation of the encompassing the respective component written from a customer perspective meet its particular mission statement/purpose: 1. Customers—Who are the firm’s customers?
2. Products or services—What are the firm’s major products or services?
3. Markets—Geographically, where does the firm compete?
4. Technology—Is the firm technologically current?
5. Concern for survival, growth, and profitability—Is the firm committed to growth and financial soundness?
6. Philosophy—What are the basic beliefs, values, aspirations, and ethical priorities of the firm?
7. Self-concept—What is the firm’s distinctive competence or major competitive advantage?
8. Concern for public image—Is the firm responsive to social, community, and environmental concerns?
9. Concern for employees—Are employees a valuable asset of the firm?
Explain.
Explanation / Answer
Company: CVS Health Corporation
Mission statement: “Helping people on their path to better health.”
Yes /No/ indirectly
How it the respective component is written from a customer perspective meet its particular mission statement/purpose
1. Customers—Who are the firm’s customers?
Yes
They are focused on customer as their statement includes specifically helping people/customers to target and achieve better health.
2. Products or services—What are the firm’s major products or services?
yes
They will provide services to help people achieve a better health by providing good health care.
3. Markets—Geographically, where does the firm compete?
No
The statement does not discuss geographic boundaries or market identified. It is general i.e. to help people.
4. Technology—Is the firm technologically current?
Indirectly
The technology or systems requirement or use is not addressed in the mission statement. Indirectly helping people get better health includes the use of latest technology and equipment.
5. Concern for survival, growth, and profitability—Is the firm committed to growth and financial soundness?
Indirectly
This aspect is not directly handled but helping people to get better health is possible only of the organization is growing and has sound finances.
6. Philosophy—What are the basic beliefs, values, aspirations, and ethical priorities of the firm?
Yes
The value and philosophy of the organization is to focus on customer’s health, helping them to get a better health.
7. Self-concept—What is the firm’s distinctive competence or major competitive advantage?
Yes
Focus on customer and customer service. There key value is to focus on helping customers get a better health for which they can have many goals, strategies, policies etc.
8. Concern for the public image—Is the firm responsive to social, community, and environmental concerns?
Indirectly
Helping people get better health will include taking care of social/ community issues and the environment. As helping people cannot be attained without concern to your environment and surroundings.
9. Concern for employees—Are employees a valuable asset of the firm?
No
The employee and their welfare has not been addressed in the mission statement.
Yes /No/ indirectly
How it the respective component is written from a customer perspective meet its particular mission statement/purpose
1. Customers—Who are the firm’s customers?
Yes
They are focused on customer as their statement includes specifically helping people/customers to target and achieve better health.
2. Products or services—What are the firm’s major products or services?
yes
They will provide services to help people achieve a better health by providing good health care.
3. Markets—Geographically, where does the firm compete?
No
The statement does not discuss geographic boundaries or market identified. It is general i.e. to help people.
4. Technology—Is the firm technologically current?
Indirectly
The technology or systems requirement or use is not addressed in the mission statement. Indirectly helping people get better health includes the use of latest technology and equipment.
5. Concern for survival, growth, and profitability—Is the firm committed to growth and financial soundness?
Indirectly
This aspect is not directly handled but helping people to get better health is possible only of the organization is growing and has sound finances.
6. Philosophy—What are the basic beliefs, values, aspirations, and ethical priorities of the firm?
Yes
The value and philosophy of the organization is to focus on customer’s health, helping them to get a better health.
7. Self-concept—What is the firm’s distinctive competence or major competitive advantage?
Yes
Focus on customer and customer service. There key value is to focus on helping customers get a better health for which they can have many goals, strategies, policies etc.
8. Concern for the public image—Is the firm responsive to social, community, and environmental concerns?
Indirectly
Helping people get better health will include taking care of social/ community issues and the environment. As helping people cannot be attained without concern to your environment and surroundings.
9. Concern for employees—Are employees a valuable asset of the firm?
No
The employee and their welfare has not been addressed in the mission statement.
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