Please rewrite/rephrase this answer in your words. For buyers, direct and digita

Question

Please rewrite/rephrase this answer in your words.

For buyers, direct and digital marketing are convenient, easy, and private. They give buyers anywhere, anytime access to an almost unlimited assortment of goods and a wealth of product and buying information. Through direct marketing, buyers can interact with sellers by phone or on the seller’s website or mobile app to create exactly the configuration of information, products, or services they want and then order them on the spot. Finally, for consumers who want it, digital marketing through online, mobile, and social media provides a sense of brand engagement and community—a place to share brand information and experiences with other brand fans. For sellers, direct marketing often provides a low-cost, efficient, speedy alternative for reaching their markets. Direct and digital marketing also offer sellers greater flexibility. It lets marketers make ongoing adjustments to prices and programs or create immediate, timely, and personal engagement and offers. Especially in today’s digital environment, direct marketing provides opportunities for real-time marketing that links brands to important moments and trending events in customers’ lives. It is a powerful tool for moving customers through the buying process and for building customer engagement, community, and personalized relationships.

Explanation / Answer

Direct and Digital marketing are convinient for buyers as they give them ease of buying as per their need. They can buy anytime as per their choice and from a wide array of products. They have access to product details, trends and unlimited brands on a single platform. Buyers can connect with brands by digital marketing through social media platforms, online and mobile methods. They get the chance to communicate with the brand and other consumers. This help them to know about brand and experiences. Sellers have the opportunity to sell in various markets at lower costs and in an efficient way. It gives flexibility as the marketers can customize their offers and prices for the customers as per the trends and demands. Digital technology and direct marketing gives unique marketing opportunities to brands to make a memorable association with them. It is a potential medium for customer relationship building by increasing engagement with customers and groups in an individualistic manner.

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