This is a difficult question your boss is going to promote u to higher position

Question

This is a difficult question your boss is going to promote u to higher position but you are require to pass the test he provide

First - company is going to produce a instant noodle product

second- you only have 3 k usd budget

third - you are require to do a online campagin

what will you do and write a 1-2 page proposal to your boss detail about the online campagin and what strategy will you use to target customer no definination pls just straight to the point for example (lucky draw , make them share and likes to participate the lucky draw )

Explanation / Answer

Answer:

To,

Boss

Aaa company.

Online campaign marketing proposal:

It is important to consider the strategies for introducing new product I,e: instant noodles, into the market wherein many other competitive brands have gain a greater market share and customer base. It is essential to target the customers according to the demographic factors like age, because noodles are highly preferred by the kids and youth. Therefore, attractive packaging, competitive pricing, and effective advertisement have to be implemented, whichd insist the target groups to make buying decision instantly. As the budget is limited to three thousand dollars, by considering that factor I would require to conduct an online campaign with few give away contests and lucky draws to attract the New customers. It is important to create awareness of the product and it's brand image through this campaign and making the people to know about the event and contest through advertisement on online applications and websites. And also on the company's website to make the potential customers to acknowledge the new instant noodle brand. I would like to conduct the contest on the company's website page and allow the people to access it and also to share it with their friends and relatives to participate in it. This will surely bring large people to the campaign and spreading the awareness of the product becomes effective. Apart from this I would also make detail information page for the new brand which would give customers to know the product, it's ingredients and how it is differentiated from other brands. This will create an opportunity to get large customer base by accessing the product after visiting the website and the campaign. Making offers to customers on their purchases and offering gift points if they refer their friends and family for a certain quantity units of the products for a limited contestants (first 35 contestants).

I would like you to review the proposal and grant me the opportunity for implementing the campaign.

Regards,

Xyz

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