Please respond to the following post with why you agree or disagree, in two para

Question

Please respond to the following post with why you agree or disagree, in two paragraphs, at least, in APA format with at least one cited source.

Lady Gaga has attained success which is atypical form the executive MBA graduate person. Because the five dimensions of her successful strategy (vision, understanding the customer and industry, leveraging competences and addressing weaknesses, consistent implementation and continuous renewal) are equally important to success in the business world.

Lady Gaga has demonstrated a clear commitment to the goal of superstardom that has been pursued with single-mindedness since she was a teenager. Other dimensions of her life have been either subordinated to or absorbed within her career goals. Rather than wait for industry trends, she has acted to shape the world around her. She claims to have always wanted to become a star; to entertain people and inspire them in doing so. She was and is outspoken about her idea of stardom: “Some people are just born stars. You either have it or you haven’t, and I was definitely born one.”

In the same way that Lady Gaga has developed career plans and long-term goals to achieve success, firms must have a vision of where they want to go and how to get there. This vision to win in markets through the delivery of service excellence, value for money and innovation has remained consistent for more than three decades. Similarly, managers who are unsure of their career goals frequently miss opportunities and consequently send a mixed signal to subordinates, colleagues and superiors. We recently had a conversation with a French middle manager who was frustrated by slow progression in his career. When asked what he wanted to achieve, the manager was only able to answer in terms of level of hierarchy within the organisation, expected number of subordinates and projected salary. The assumption he made was that the organisation should deliver opportunities for him, and not the other way around. But in a world of collapsing hierarchies and the end of promotion based on tenure, managers must take a role in actively shaping their careers and delivering value for their organizations. The two are not mutually exclusive.

It is clear that Lady Gaga’s success has been underpinned by a deep and insightful appreciation of her customers and understanding of the music industry. Lady Gaga has demonstrated a deep understanding of the opportunities of new technologies to connect with customers, and her approach to achieving “mass-intimacy” through social media platforms can be summarized as the 4Es of: emotions, experiences, engagement and exclusivity. These dimensions have allowed Lady Gaga to clearly position her brand in the mind of her target group.

The same keen awareness of strengths and weaknesses is critical to the success of firms and individuals as well. Companies can be guilty of managing obsessively for the short-term rather than developing or acquiring the skills needed for long-term success. One European company with whom we have worked has spent the past five years engaging in a form of corporate liposuction to cut costs and consolidate operations. Financial performance has improved impressively, but this masks a hollowing out of the organization’s capabilities to drive top-line growth. Similarly, many of us know managers who have been unable to progress in an organization due to poor networking skills or have had an inability to develop beyond functional specialist to general manager and have seen their careers come to a screeching and frequently traumatic halt.

In today’s world it is equally important for managers to be able to reinvent themselves. How many IT programmers in developed markets will still be in their roles a decade from now as the IT industry continues to rush into outsourcing and off-shoring to lower-cost countries such as India and the Philippines? There has been a lot of hype about the business impact of the “new” internet and new internet access technologies — especially peer-to-peer platforms, social networking sites, tablet computers and smartphones. But has the ongoing evolution of the World Wide Web and the technologies that we use to access it truly changed the world of business, or are the established truisms of strategy and marketing still relevant?

As Lady Gaga has demonstrated, despite the emergence of new technologies, successful strategy still involves establishing an overall direction that incorporates five key elements — vision, customer and industry insight, leveraging competences and weaknesses, consistent implementation, and a drive towards continuous innovation and renewal. These five elements are as equally important to companies as they are to global popstars, and organizations that fail to take into account all of these dimensions risk being side-lined by more nimble and strategically-oriented competitors.

Explanation / Answer

Solution :

The success story of Lady Gaga in developing career plan and long-term goals to achieve success is a testimony for firms that they must have a vision of where they want to go and how to get there. The dimensions of Lady Gaga's successful strategy include vision, understanding the customer and industry, leveraging competences and addressing weaknesses, consistent implementation and continuous renewal and these dimensions are equally important for success in the business world. Lady Gaga's has been her own trend setter and she has not relied upon what the current trend in the music industry . She has shaped the world around her and this is an important quality for her unrivalled success .

Firms too must have a vision to win in markets through the delivery of service excellence, value for money and innovation. This is consistent for firms or individuals to be successful and win in the markets . For individuals to be successful , they must not depend on firms to give them opportunities , rather they must offer the opportunities to reap a mutually beneficial relationship between individuals and firms . Managers must take an active role in shaping their careers and deliver value for their organizations rather than wait for organizations to offer them opportunities . The success of Lady Gaga is because of a deep and insightful appreciation of her customers and understanding of the music industry. She has understood the opportunities of new technologies to connect with customers using social media platforms to clearly position her brand in the minds of her music fans.

For firms and individuals to be successful ,they too need to develop keen awareness of strengths and weaknesses. Firms should acquire skills for long - term success and not be obsessed with short term gains. Firms and managers must reinvent themselves if they wish to stay current in the competitive market place . The hype about the impact of new internet and internet access technologies has not truly changed the world of business.Despite the emergence of new technologies ,the five key elements - vision, customer and industry insight, leveraging competences and weaknesses, consistent implementation, and a drive towards continuous innovation and renewal , are equally important to companies as they are to global popstars. Faiurel to take into account all of these dimensions risk will cause the carers of organizations and individuals to come to a screeching and traumatic halt.

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