Read the \"Disruptive Versus Sustaining Technologies\" in Chapter 3 of Baltzan (

Question

Read the "Disruptive Versus Sustaining Technologies" in Chapter 3 of Baltzan (pp. 58-59) and look at Figure 3.2. You might also look at the online Wikipedia article on the history of the iPhone. Based on your reading, answer and debate the following questions.

Do you agree that the iPhone is a disruptive technology? How about theSamsung Galaxy? Explain.

Do you think that the iPhone 6 is a disruptive technology or a sustaining technology? How about the Samsung Galaxy 6? Explain.

What do your answers to the first two questions tell you about the relationship between disruptive and sustaining technologies?

Wiki: https://en.wikipedia.org/wiki/History_of_iPhone

Explanation / Answer

Disruptive technology is one technology that replaces an existing technology. It becomes the threat to the existing technology.

Do you agree that the iPhone is a disruptive technology? How about theSamsung Galaxy? Explain.

i Phone is not a disruptive technology as it didnt replaces any major technoloy or product at that time. While Samsung galaxy become a major threat to the business drive for Nokia phones through the market penetration. It replaces the existing Android java phones and thus android galaxy becomes the industry leader on mid segment phones.

Do you think that the iPhone 6 is a disruptive technology or a sustaining technology? How about the Samsung Galaxy 6? Explain.

Ssustaining technology enances the performance of established systems through value addition and technology enhancement or upgradation. Apple i Phone 6 is an upgraded version of 5 series of apple , thus it is a sustaining technology and similarly galaxy 6 is also a sustaining type. But in market after the introiduction of i Phone 6 i phone sales drop down and gradually attain the status of disruptive technology.

What do your answers to the first two questions tell you about the relationship between disruptive and sustaining technologies

In disruptive technology one become threat to the older or it overshadowed or make it underperform others. In sustaining technology one will complement the older technology through value addition and upgradation.

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