Complete the assignment attatched and write the brief informational email. caref
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Complete the assignment attatched and write the brief informational email.
careful to paraphrase correctly. Visit Chapter 10 to review how to put ideas into your own words with integrity ra t 1B ybuP in.tPuctor, as appropriate. Because you will be using outside oues, be 5.12 Reviewing Corporate Blogs 1,. Communication Technolo gY E-mail Social Media We Here is your opportunity to view and evaluate a corporate blog. As we have seen, about 34 percent of the primary Fortune 500 companies, or 171, are blogging, and researchers note an increase in corporations with active blogs. The companies and their CEOs who do blog can impart valuable lessons. YOUR TASK. Within your favorite browser, search for CEO blogs, index of corporate blogs, index of CEO blogs, and similar keywords You will likely end up at Chief Executive.net, on SlideShare, and at other sites that may list the top 10 or so most popular corporate blogs, perhaps even one penned by a CEO. Select a corporate or CEO blog you find interesting, browse the posts, and read some of your instructor style, the subjects covered any of the points the blog makes match the guidelines in this book if directs write a brief informational memo or e-mail summarizing your observations about the business and so forth.Explanation / Answer
About the Blog i went through:
One blog that i found to be interesting is Gates Notes by Bill Gates, the founder of Microsoft and one of the worlds richest person.
Here is the Address of his blog: http://quotesgram.com/bill-gates-philanthropy-quotes/
Gates does a great job of combining his personal interests and publishing causes that he believes in. Gates uses this blog to promote his charity work called the Bill and Melinda Gates Foundation, and to publicise causes he is passionate about, such as energy technology.
The best things about his blog is that,
1) The manner in which Bill provides useful information by recognising the power of entertainment. Gates does this by gaining knowledge in the form of a reading list of books he’s enjoyed and his idaes about some titles. The reading list gives people a reason to regularly visit the site.
2)Gates offers some entertaining content in his blog, like "The Deadliest Animal in the World". The animal is actually a mosquito, which his foundation is trying to eradicate. This story provokes thought without lecturing or boring readers.
Another point to be noted how Gates effectively adapts some classic newspaper promotion strategies, such as using sensational topstory lines to make his blog more attarctive and mind provoking.
Those who want to find how a blog can be used effectively by combining cause promotion+entertainment+education should take a look at Gates Notes.
A quote from Gates blog,
"It's important to think good, speak good, and do good. If we want to see positive change in the world, then we need to connect to goodness. I try in everything I do, both in business and philanthropy, to make a positive change and do that by doing good."-Shari Arison.
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