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these questions are about \'check-in check-out managing hotel operations (9th ed

ID: 445795 • Letter: T

Question

these questions are about 'check-in check-out managing hotel operations (9th edition)' chapter9-the role of the room rate.

1.The hotel that you manage always has an ADR $5-$10 higher than its ideal aveerage room rate of $87.25. What does this tell you about the front-office staff? What do you know about the price sensitivity of your custpmers? And what do you conclude about rate tendencies in the surrounding marketplace? Armed with this knowledge, what type of action(s) might you now consider? Explain.

2.Although upselling is important to the hotel, it may cause guest dicomfort if it too aggressive. There is a fine distinction between professional upselling and intentional "hustling." Acting as the guest-service agent prepare a professional upsell dialogue for each of these situations. (Create details about room types, rate, and personalities as needed.)

a.At the desk is an executive on your corporate-rate plan. He is stretching and yawning from a hard day of air travel and long local meetings.

b. About to check in is a mother with three young children. She is alone, but says her husband arrives tomorrow. The kids are obviously excited about the prospects of swimming and runing around the courtyard/pool.

c.Two gentlemen from a recently arrived bus tour approach the desk. They and the rest of the tour group have been housed in queen doubles, standard accommodations for tour groups. The men are unhappy because their room is too small.

d. A female executive with an extended-stay reservation vhevks in. She wants assurance that the reservation is firm for at least 10 days. How can she possibly survive 10 days with the pressure from the upcoming assignment?

Explanation / Answer

these questions are about 'check-in check-out managing hotel operations (9th ed